Project Description
Golf Pride is the global leader in golf grip technology and boasts a newly redefined corporate headquarters that enhances collaboration and innovation while giving cues to the rich history of Pinehurst, North Carolina. Strategically located on Pinehurst No. 8, the exterior design of the 35,996-square-foot building – containing retail, office space and an R&D department – reflects traditional Pinehurst architecture through its thoughtful composition of brick and wood materials complemented by ample native landscaping. The interior welcomes staff and clients with design elements of their grips subtly woven into the fabric of the building from golf grip mimicked lighting and carpet, to floor-to-ceiling wall graphics. Its open-office concept introduces unobstructed workstations, collaborative areas and focus rooms to foster creativity and encourage interaction. Additional amenities, such as a 9-hole indoor putting course and outdoor courtyard, provide an opportunity to test products showcased in the display room steps away from the R&D wing of the building.